Earlier this week, Radio Flyer released a commercial featuring it’s new Tesla modeled ride on toy. In the film, at approximately 1:13, the commercial is demonstrating the dual speed feature, that limits “inexperienced” drivers to 3mph, and “experienced” drivers to 6mph. This feature is fine and good, but the way that the commercial presents it is downright sexist. The “inexperienced” driver is a small girl, and she is overtaken by a small boy, understanded to be the “experienced” driver who speeds right past her.
We all understand that radio flyer is only trying to promote a new product and demonstrate a helpful feature, but in my eyes, the commercial producers just wanted to show that men are better drivers then women.